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Blake Lively Looks Positively Regal on ‘It Ends with Us’ Red Carpet

Blake Lively‘s new movie may now be in theaters, but that doesn’t mean her floral-themed outfits are stopping anytime soon.

On Friday, Aug. 9, the actress, 36, looked regal in a sophisticated Versace corset gown as she attended the premiere of her film, It Ends with Us, in Denmark.

The elegant dress had a beaded brown and blue corset with hints of yellow, blue, and purple on its floral print skirt.

Lively, who plays floral shop owner Lily Bloom in the film adaptation of Colleen Hoover’s novel of the same name, paired the look with sparkling blue and yellow bracelets, matching rings, and dangle earrings.

Blake Lively attends the gala premiere of the movie ‘It Ends With Us’ in Denmark on August 09, 2024.

NILS MEILVANG/Ritzau Scanpix/AFP/Getty


The mom of four, who also serves as an executive producer in her latest project, has embraced florals throughout her various recent media appearances.

Earlier this month, Lively opened up to PEOPLE about why she chooses to method dress while promoting her films, including 2018’s A Simple Favor. 

“I’m so excited method dressing is such a thing now because years ago when I did A Simple Favor, people were like, ‘Why are you dressing like your character? Why are you in suits?’ ” the Gossip Girl alum said.

Blake Lively attends the gala premiere of the movie ‘It Ends With Us’ in Denmark on August 09, 2024.

EPA-EFE/Shutterstock


“It’s a small movie and the only thing people really pay attention to at these junket interviews is the photos of fashion so if I just wear men’s suits, people are going to go, ‘Why is she just wearing suits?’ And then they’re going to go, ‘Oh, because she’s in a movie and she’s wearing men’s suits,’ ” continued Lively. “It’s a marketing hack to try to get people to pay attention to our movie. And it worked.”

For her current promo tour, Lively has found various ways to implement florals into her wardrobe, with items such as a vintage Vivienne Westwood halter dress from 1994, a beaded Dauphinette minidress, and a floral denim and blue floral top by Chanel.

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It’s no surprise that Lively has put extra thought behind her latest fashion choices, as Lily Bloom is a character she told PEOPLE was “an honor to take on.”

Blake Lively poses in sequined dress worn during ‘It Ends with Us’ press tour.

Blake Lively/Instagram


“I loved Lily. And I hope that love is felt by those who care about her like I do, and also those who are getting to know her for the first time in this film,” she told PEOPLE in April.

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It Ends with Us is in theaters now.

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